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Facebook tool

Facebook Link Shortener

Drop the ?fbclid clutter and share clean, trackable Facebook links. Free to start.

Free plan. No card needed.

Why Facebook links need this

Facebook appends a long ?fbclid= tracking parameter to shared links, so page and post URLs become unreadable. A short link hides all of that behind one clean address and, on a phone, opens the page or video in the Facebook app.

Before and after

Before

https://www.facebook.com/YourPage/posts/pfbid0abc…?fbclid=IwAR2xyz…

After

re.directinapp.com/our-page

How it works

Three quick steps

  1. 01

    Paste your link

    Drop in the link you want to share. We detect it and confirm what it opens.

  2. 02

    Get your short link

    You get a clean, branded short link. Sign in with Google to save and track it.

  3. 03

    Share and track

    Share it anywhere and watch clicks, devices and app opens roll in live.

What you get

Clean branded link

Replace the long Facebook URL with a tidy short link that looks trustworthy.

Opens the app

Opens the Facebook app. If it is not installed, the link opens the website as normal.

QR on every link

Every link gets a QR code, handy for putting your Facebook link on print.

Real analytics

See total clicks, devices and locations for every link in real time.

Who uses it

A page admin shares a clean short link to a post instead of a giant fbclid URL.

A business puts a short link to their Facebook page on a printed flyer with a QR code.

A marketer tracks which channel drove clicks to a Facebook video.

More about Facebook links

Group and event invites that open in the app

A lot of Facebook sharing happens in WhatsApp: a group invite, an event, a page to follow. When someone taps a raw Facebook link inside WhatsApp, it can open in a cramped in-app browser where they are signed out, so joining the group or marking themselves as going takes extra taps. A directinapp short link opens the group or event in the Facebook app, where they are already logged in.

Reels and videos shared off Facebook

When you push a Facebook video or Reel out to other channels, the fb.watch or page URL is long and drops an fbclid tag the moment it is shared. A short directinapp link stays clean across a bio, a Story or a printed QR, and on a phone it opens the clip in the Facebook app. Its analytics tell you how many people tapped through from each place you posted.

FAQ

Frequently asked questions

Does it remove the fbclid tracking?+

Yes. We strip Facebook’s throwaway fbclid parameter so your link is clean, while keeping the real destination intact.

Does the short link open the Facebook app?+

On a phone with the app installed, the link opens in the Facebook app. Otherwise it opens the website.

Can I shorten page, post and video links?+

Yes. It works for pages, posts, videos and fb.watch links.

Can I track clicks?+

Yes. Every short link comes with real-time click analytics.

Is it free?+

Yes. Shortening Facebook links is free. Premium plans add longer analytics history and custom slugs.

Does it work for Facebook group and event links?+

Yes. Alongside pages, posts and videos, you can shorten group and event links. On a phone the short link opens them in the Facebook app, so people can join the group or respond to the event without getting stuck in a logged-out browser.

Can I share the same Facebook link on WhatsApp cleanly?+

Yes. A directinapp short link has no fbclid tail, so it looks tidy in a WhatsApp chat or Status. When someone taps it, it opens your page, post or video in the Facebook app rather than a stripped in-app browser.

Get started

Stop losing clicks to the in-app browser

Create your first smart link in under a minute and see where every tap really goes.

Start free

Free forever · no card required

Or explore the free link shortener and link-in-bio pages.

Facebook is a trademark of its respective owner. directinapp is an independent tool and is not affiliated with, endorsed by, or sponsored by Facebook.